August 2021

Universal Orlando Resort has two new adorable Hello Kitty plush available in the Hello Kitty Store. These Hello Kitty plush are dressed in the iconic outfits of E.T. and Marty McFly from Back to the Future. Hello Kitty E.T. Plush – $25 Though Hello Kitty is dressed up for Halloween, she still has her red bow next to her...

Princess of Kawaii, Hello Kitty is back to our sunny island at Hello Kitty x Kumoya Mini Shabu Shabu pop-up cafe. Kumoya, Orchard Central’s outlet will transform itself into a world of colourful Japanese motifs, all infused with a splash of kawaii from 1 September 2021! Since we can’t travel to Japan right now, relive those holidays in Japan...

Hello Kitty addicts must have an endless list of co-branded collections, but this time, even if you are not a diehard Hello Kitty fan, you will definitely adore this collection. Japanese makeup brand INTEGRATE and Hello kitty have launched a super co-branded line of cosmetics, which burns the hearts of all girls ! A while ago, when the INTEGRATE x...

Hello Kitty, a cartoon character created by Sanrio Japan in 1974, is a good childhood memory of many. The healing charm has now conquered the Japanese cosmetics brand INTEGRATE. In cooperation with "mouth cat", the INTEGRATE x Hello Kitty series was launched, featuring powder boxes, eyeshadow palettes and portable mirrors, making the spokesperson, Sunstar Komatsu Nana erupt with girls' hearts...

Hello Kitty x Pusheen plush and craft kits | Source: Sanrio/Pusheen/the Pop Insider There’s no denying that Hello Kitty and Pusheen are two of the most adorable pop-culture icons out there. And just when you thought they couldn’t get cuter, they’re joining forces to give fans (and cat lovers) the mash-up of a lifetime! Starting on Sept. 3, fans...

Sanrio has appointed Bare Tree Media as its digital licensing and marketing partner for the Mr.Men Little Miss brand globally and the Hello Kitty and Friends, Aggretsuko and Gudetama brands for EMEA, Australia and New Zealand.  Bare Tree Media will design and digitally distribute mobile messaging stickers, emojis, mobile themes, smartwatch faces, GIFs and AR experiences related to Sanrio's...

Sanrio’s Hello Kitty and cartoon cat Pusheen are launching a limited-edition collaboration, Hello Kitty x Pusheen. The assortment features exclusive apparel, accessories, collectibles, stationery, housewares, health and beauty products, and plush. “Hello Kitty has always believed ‘You can never have too many friends’ and we couldn’t be more excited for Pusheen to join her side,” says Craig Takiguchi, chief...

Hello Kitty is the pinnacle of kawaii the world over, and the Sanrio mascot is living their best life in 2021. If you did not know, the cute cat is thriving on Youtube as Hello Kitty's web-anime wrapped its second season back in July. And now, it seems a third season is on the way!The update comes from the...

Hello Kitty restaurant in Singapore  Image credit: Kumoya Singapore  Following the opening of the adorable Crayon Shinchan Cafe, Kumoya strikes once again with a mini Hello Kitty Shabu Shabu Restaurant, the first of its kind in Singapore. This pop-up will be open at Orchard Central for a limited period of time, starting from 1 September—just in time for the...

Scandinavian designer Maxjenny has created a Hello Kitty capsule collection. Described as demi-couture, the collection is a combination of the Hello Kitty brand and Maxjenny’s beaten viscose. “Hello Kitty is an iconic character that for me represents the colorful and over-the-top cuteness of kawaii that I’ve been really excited to explore,” says Maxjenny Forslund, owner and designer, Maxjenny. “I...